Created in 2018 by Alice Campello, MASQMAI was born as a cosmetics brand based on three essential pillars: Clean Beauty, Cruelty Free and Science Backed, working with pure ingredients and highly effective formulas that combine the best of nature and science.

Our priority is to ensure the highest quality and efficacy on the market in each of our products. That's why we are part of the entire creation process: from research, through production, to monitoring the results.

"During my first pregnancy I discovered the real power of natural oils and decided to create Masqmai with the objective to provide a unique and efficient product for your skin"- Alice Campello

Beauty & Make up

Why Beauty?

Alice discovered the benefits and power of natural oils in her skin during her first pregnancy. She started investigating and understanding the needs of her skin and how to take care of it. 
A good skincare routine begins with products that help and are harmless to your health.

Why Makeup?

After working so many years with professional makeup artists, Alice noticed that there was a gap between makeup and skincare. Most of the products she used weren't good enough for the skin. She wanted to focus on a daily makeup gama so everyone could use harmful products for an everyday makeup routine.